01
The challenge
The franchise was buying cups from three different suppliers. Rims varied by up to 0.6 mm, so sealing film leaked on some machines and lids popped off during delivery. Hot drinks also deformed the thin PET cups they used in winter.
02
Our solution
We moved the whole menu onto 90 mm injection-moulded PP cups in 500 ml and 700 ml, rated to 100 °C, with heart-stopper lids and a matching sealing film roll. Cups were printed in two Pantone colours with the franchise artwork, and each store received a mixed pallet of cups, lids, film and 2-cup carriers.
03
The outcome
- One rim standard across all stores and sealing machines
- Hot and cold menu served from the same cup
- Mixed-pallet delivery simplified store ordering
- Repeat orders shipped every six to eight weeks
